Zona Ufo
Brand identity and e-commerce for a CBD and home-growing brand.

The challenge
A crowded market, where communication is often careless and full of stereotypes. Zona Ufo wanted to become a trusted reference, with clear language and an informed, accessible shopping experience.
What we did
Visual naming, graphic system and tone of voice, for a recognizable world that's open to a broad audience. The e-commerce site combines simple navigation, smooth checkout and educational growing content alongside products and categories.
The result
A distinctive identity built into a functional, scalable e-commerce site, designed to grow with the brand.



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