We build your brand
Name, logo, tone of voice and usage guidelines. The foundations for everything you'll communicate next, designed to actually be used by your team.
Sustainabol · visual identityEverything this step needs.
Logo and visual identity
Mark, palette, typography and graphic system, designed to work from business card to billboard.
Tone of voice
How your brand speaks: words, rhythm and register, with ready-to-use examples.
Brand assets
Patterns, icons, social and presentation templates: everything you need to get started.
Brand book
All the usage rules in one document, so anyone working on the brand gets it right.
Naming and tagline
When needed, we find the name and the line that introduce you in a few words.
Packaging and print
Labels, boxes, event and point-of-sale materials.
Four steps, no surprises.
- 1
Listening
A meeting to understand values, audience and competitors. This is where the brief comes from.
- 2
Creative directions
We present two or three different routes and choose together which one to develop.
- 3
Development
Logo, palette, typography and assets take shape and get tested on real use cases.
- 4
Delivery
Brand book and files ready for every use, print and digital.
Frequently asked questions
I already have a logo. Can you start from that?
Yes. Often a refresh and a clear set of rules is enough to make what you have work better.
How long does a branding project take?
It depends on the scope: a refresh is faster than an identity built from scratch. You'll find milestones and dates in our proposal.
What do I get at the end?
The brand book and all source files, in formats for print, web and social.